Editor JC Lupis of MarketingCharts.com, a Watershed Publishing company, joins me to discuss media and marketing trends for B2B and B2C business serveing three sectors – marketing/advertising, retail/ecommerce and defense. JC Lupis is a seasoned writer and communicator who has published hundreds of articles across online and print media. JC began his career as an editor with Facts On File News Services, a respected Manhattan publisher, and has experience in emerging market business issues and content distribution strategy. He has served as a Research Fellow for two government institutions, and holds a Masters degree from Columbia University. The MarketingCharts website, which garners 100,000 unique visitors per month, offers a high-reach newsletter delivered to more than 20,000 marketing decision-makers active across all media.
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